Info

lynnyeh001@gmail.com

+1 909-919-9687

Education

M.A. Applied Cognitive Psychology

Claremont Graduate University

August 2021

B.A. General Psychology

University of California, Riverside

June 2018

Skill

Design

User Experience Design, Product Design, Rapid Prototyping, Interaction Design, Wireframing, Information Architecture, Data Visualization

Research

Competitive analysis, Usability Testing, Statistics (e.g. ANOVA), Survey, Interview, Fieldwork (e.g. Observation), Content Analysis

Software

Figma

Sketch

Axure RP 9

Xcode

Android Studio

R Studio

SPSS

Adobe Illustrator, XD, PS, LR

Experience

Veloart - VP of Design

May 2024 - Preset

  • Designed and launched Veloart’s official website on Readymag, focusing on user-friendly layouts, seamless navigation, and engaging content

  • Applied user-centered principles to design in-store experiences, leveraging 3D modeling to optimize spatial layouts and improve customer interaction

  • Created cohesive promotional visuals, including social media covers and event posters, to enhance brand presence across digital platforms

  • Developed exhibition narratives and layouts for three Brompton-themed events, utilizing Shapr3D and visual assets to create immersive visitor experiences

Traçade - Interaction Designer

March 2022 - Feb 2023

  • Redesigned UVision’s “Project Management” interface to improve usability, prioritizing key information and high-frequency functions for enhanced work efficiency

  • Collaborated with project managers to design Figma-based pages and reusable components for static and market data presentations related to Chinese Treasury Futures

  • Developed a comprehensive visual identity guide, standardizing colors and typography across apparel, stationery, and business documents to elevate brand consistency

Headoffice.CN - UX Designer

Sep 2021 - Feb 2022

  • Designed Positive.cn, a native app promoting positive psychology, offering curated content for parent-child relationships, anonymous publishing, psychological tools, and meditation exercises

  • Produced 76 wireframes and 28 high-fidelity screens for Positive.cn on Adobe XD, creating a seamless user journey for app users

  • Collaborated with an outsourced development team to create an H5 testing version of the app, ensuring alignment between design intent and functionality

Peer Assessment - UX Intern

Jan 2021 - Aug 2021

  • Conducted user interviews and usability testing to capture qualitative and quantitative data and generate design solutions

  • Redesigned the dashboard and expanded its functionalities with data visualization

  • Improved multiple sections including the class overview, students, assessments, questions, emails, and reports

University of California, Riverside - Research Assistant

Feb 2017 - Mar 2019

  • Worked for 4 different developmental psychology labs at UC Riverside

  • Coded multiple research projects’ quantitative and qualitative data including children’s interview data, young adults’ reaction time and interview data, and older adults’ cognitive ability test

  • Participated in data collection such as eye tracking, behavioral experiments, questionnaires, and interviews